{"id":2618,"date":"2021-07-10T01:55:29","date_gmt":"2021-07-09T18:55:29","guid":{"rendered":"https:\/\/atplink.com\/blog\/?p=2618"},"modified":"2021-06-14T11:09:15","modified_gmt":"2021-06-14T04:09:15","slug":"doc-vi-facebook-ads-de-chien-thang","status":"publish","type":"post","link":"https:\/\/atplink.com\/blog\/doc-vi-facebook-ads-de-chien-thang\/","title":{"rendered":"\u0110\u1ecdc v\u1ecb facebook ads \u0111\u1ec3 chi\u1ebfn th\u1eafng \u0111\u1ed1i th\u1ee7"},"content":{"rendered":"

\u0110\u1ecdc v\u1ecb facebook ads \u0111\u1ec3 chi\u1ebfn th\u1eafng<\/strong><\/em>\u00a0<\/strong><\/em>mong mu\u1ed1n chi\u1ebfn th\u1eb1ng trong th\u01b0\u01a1ng tr\u01b0\u1eddng b\u1ea1n n\u00ean bi\u1ebft c\u00e1ch \u0111\u1ecdc v\u1ecb \u0111\u1ed1i th\u1ee7 c\u0169ng gi\u1ed1ng nh\u01b0 \u0111\u1ecdc v\u1ecb \u0111\u01b0\u1ee3c n\u1ec1n t\u1ea3ng m\u00e0 m\u00ecnh \u0111ang ho\u1ea1t \u0111\u1ed9ng. Qua b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y s\u1ebd d\u01b0\u1edbng d\u1eabn cho m\u1ecdi ng\u01b0\u1eddi\u00a0d\u1ecdc v\u1ecb Facebook truy\u1ec1n th\u00f4ng marketing \u0111\u1ec3 chi\u1ebfn th\u1eafng\u00a0<\/strong><\/em>\u0111\u1ea1t k\u1ebft qu\u1ea3 t\u1ed1t.<\/p>\n

\u0110\u1ecdc v\u1ecb facebook ads \u0111\u1ec3 chi\u1ebfn th\u1eafng<\/strong><\/h2>\n

C\u00e1c lo\u1ea1i h\u00ecnh ads tr\u00ean Facebook ng\u00e0y nay r\u1ea5t \u0111a d\u1ea1ng. B\u1ea1n c\u00f3 th\u1ec3 truy\u1ec1n th\u00f4ng marketing trang, c\u00e1c b\u00e0i vi\u1ebft tr\u00ean trang, c\u00e1c h\u00e0nh \u0111\u1ed9ng ng\u01b0\u1eddi s\u1eed d\u1ee5ng h\u00e0nh \u0111\u1ed9ng ho\u1eb7c ch\u1ee7 \u0111\u1ea1o trang website c\u1ee7a b\u1ea1n.<\/p>\n

\"\u0110\u1ecdc
\u0110\u1ecdc v\u1ecb facebook ads \u0111\u1ec3 chi\u1ebfn th\u1eafng<\/figcaption><\/figure>\n

D\u00f9 cho k\u00eanh Facebook ng\u00e0y c\u00e0ng t\u1eadp trung v\u00e0o hi\u1ec3n th\u1ecb c\u00e1c qu\u1ea3ng c\u00e1o t\u1ef1 nhi\u00ean (native ads, l\u00e0 nh\u1eefng truy\u1ec1n th\u00f4ng marketing gi\u1ed1ng v\u1edbi nh\u1eefng n\u1ed9i dung kh\u00e1c tr\u00ean b\u1ea3ng tin Facebook Feed, hi\u1ec7n di\u1ec7n m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean, kh\u00f4ng t\u1ea1o c\u1ea3m gi\u00e1c \u0111\u00e2y l\u00e0 b\u00e0i ads v\u00e0 l\u00e0m gi\u1ea3m t\u1ed1i \u0111a vi\u1ec7c \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng) v\u00e0 gi\u1eef cho l\u01b0\u1ee3ng truy c\u1eadp kh\u00f4ng tho\u00e1t ra ngo\u00e0i, nh\u01b0ng b\u1ea1n v\u1eabn c\u00f3 th\u1ec3 th\u00e0nh c\u00f4ng trong vi\u1ec7c \u0111i\u1ec1u h\u01b0\u1edbng ng\u01b0\u1eddi s\u1eed d\u1ee5ng \u0111i \u0111\u1ebfn trang website c\u1ee7a b\u1ea1n.<\/p>\n

>>>Xem th\u00eam :T\u1ea1o t\u00e0i kho\u1ea3n tiktok doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n c\u00f4ng vi\u1ec7c<\/a><\/p>\n

\u0110\u1ecdc v\u1ecb facebook ads \u0111\u1ec3 chi\u1ebfn th\u1eafng m\u1ee5c \u0111\u00edch c\u00f4ng vi\u1ec7c<\/strong><\/em><\/h3>\n

K\u00eanh Facebook ads nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn ng\u01b0\u1eddi s\u1eed d\u1ee5ng d\u1ef1a tr\u00ean \u0111\u1ecba \u0111i\u1ec3m, nh\u00e2n kh\u1ea9u h\u1ecdc v\u00e0 m\u1ed9t v\u00e0i n\u1ed9i dung \u0111\u01b0\u1ee3c khai b\u00e1o trong h\u1ed3 s\u01a1 c\u1ee7a h\u1ecd. Nhi\u1ec1u trong s\u1ed1 c\u00e1c l\u1ef1a ch\u1ecdn n\u00e0y ch\u1ec9 c\u00f3 \u1edf k\u00eanh Facebook m\u00e0 kh\u00f4ng h\u1ec1 c\u00f3 \u1edf c\u00e1c c\u00e1ch th\u1ee9c qu\u1ea3ng c\u00e1o kh\u00e1c. M\u1ed9t khi t\u1ea1o m\u1ed9t truy\u1ec1n th\u00f4ng marketing, b\u1ea1n s\u1ebd \u0111\u01b0a ra m\u1ed9t kho\u1ea3n ng\u00e2n s\u00e1ch c\u00f9ng m\u1ee9c gi\u00e1 th\u1ea7u cho m\u1ed7i l\u01b0\u1ee3t nh\u1ea5p chu\u1ed9t v\u00e0o (CPC hay cost-per-click) ho\u1eb7c cho m\u1ed7i 1000 l\u01b0\u1ee3t hi\u1ec3n th\u1ecb (thu\u1eadt ng\u1eef Facebook g\u1ecdi l\u00e0 CPM, hay cost-per-1000-impressions) m\u00e0 truy\u1ec1n th\u00f4ng marketing c\u1ee7a b\u1ea1n s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c.<\/p>\n

Coi k\u1ebft qu\u1ea3 v\u1ec1 ads tr\u00ean Facebook<\/strong><\/h2>\n
\"N\u1ebfu
Coi k\u1ebft qu\u1ea3 v\u1ec1 ads tr\u00ean Facebook<\/figcaption><\/figure>\n
    \n
  1. Truy xu\u1ea5t Tr\u00ecnh qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o.<\/li>\n
  2. Nh\u1ea5p v\u00e0o Chi\u1ebfn d\u1ecbch\"\", nh\u00f3m qu\u1ea3ng c\u00e1o\"\"\u00a0ho\u1eb7c ads\"\".<\/li>\n
  3. Nh\u1ea5p v\u00e0o coi bi\u1ec3u \u0111\u1ed3\"\"\u00a0\u0111\u1ec3 m\u1edf b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n b\u00ean c\u1ea1nh d\u00f9ng cho n\u1ed9i dung c\u1ee5 th\u1ec3 nh\u1eb1m coi h\u00ecnh minh h\u1ecda v\u1ec1 \u0111\u1ea1t k\u1ebft qu\u1ea3 t\u1ed1t qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/li>\n
  4. \u1ede ch\u1ebf \u0111\u1ed9 coi m\u1edf r\u1ed9ng n\u00e0y, b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng th\u1ea5y hi\u1ec7u qu\u1ea3, th\u00f4ng tin nh\u00e2n kh\u1ea9u h\u1ecdc, V\u1ecb tr\u00ed truy\u1ec1n th\u00f4ng marketing ho\u1eb7c cung c\u1ea5p (ch\u1ec9 d\u00e0nh cho nh\u00f3m truy\u1ec1n th\u00f4ng marketing ti\u1ebfp c\u1eadn v\u00e0 t\u1ea7n su\u1ea5t) v\u1ec1 c\u00e1c chi\u1ebfn d\u1ecbch, nh\u00f3m truy\u1ec1n th\u00f4ng marketing ho\u1eb7c truy\u1ec1n th\u00f4ng marketing m\u00e0 b\u1ea1n \u0111\u00e3 ch\u1ecdn.<\/li>\n<\/ol>\n

    Hi\u1ec7u qu\u1ea3:<\/strong><\/em><\/h3>\n

    Bi\u1ec3u \u0111\u1ed3 \u0111\u1ea1t k\u1ebft qu\u1ea3 t\u1ed1t hi\u1ec3n th\u1ecb s\u1ed1 ng\u01b0\u1eddi nh\u1ea5p v\u00e0o truy\u1ec1n th\u00f4ng marketing, s\u1ed1 ng\u01b0\u1eddi b\u1ea1n ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c v\u00e0 t\u1ed5ng chi ph\u00ed cho qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. N\u1ebfu nh\u01b0 cu\u1ed9n qua bi\u1ec3u \u0111\u1ed3 \u0111\u01b0\u1eddng, b\u1ea1n s\u1ebd nh\u00ecn th\u1ea5y t\u1eebng k\u1ebft qu\u1ea3 cho ng\u00e0y \u0111\u1ea5y \u0111\u01b0\u1ee3c bi\u1ec3u hi\u1ec7n trong bi\u1ec3u \u0111\u1ed3. N\u1ebfu nh\u01b0 b\u1ea1n mu\u1ed1n \u0111i\u1ec1u ch\u1ec9nh h\u1eadu qu\u1ea3 xem trong bi\u1ec3u \u0111\u1ed3, nh\u1ea5p v\u00e0o T\u00f9y ch\u1ec9nh v\u00e0 ch\u1ecdn nh\u1eefng s\u1ed1 li\u1ec7u b\u1ea1n mu\u1ed1n xem. S\u1ed1 li\u1ec7u b\u00e1o c\u00e1o trong Tr\u00ecnh qu\u1ea3n l\u00fd ads \u00edt nhi\u1ec1u c\u00f3 \u0111\u1ed9 tr\u1ec5 v\u00ec kh\u00f4ng c\u00f3 d\u1eef li\u1ec7u v\u1ec1 hi\u1ec7u qu\u1ea3 ngay b\u00e2y gi\u1edd. Vi\u1ec7c s\u1ed1 li\u1ec7u c\u00f3 \u0111\u1ed9 tr\u1ec5 ho\u00e0n to\u00e0n th\u00f4ng th\u01b0\u1eddng.<\/p>\n

    N\u1ed9i dung nh\u00e2n kh\u1ea9u h\u1ecdc:<\/strong><\/em><\/h3>\n
    \"C\u00e1ch
    N\u1ed9i dung nh\u00e2n kh\u1ea9u h\u1ecdc:<\/figcaption><\/figure>\n

    \u0110\u1ecdc v\u1ecb facebook ads \u0111\u1ec3 chi\u1ebfn th\u1eafng b<\/strong><\/em>i\u1ec3u \u0111\u1ed3 th\u00f4ng tin nh\u00e2n kh\u1ea9u h\u1ecdc hi\u1ec3n th\u1ecb \u0111\u1ea1t k\u1ebft qu\u1ea3 t\u1ed1t c\u1ee7a ads \u0111\u1ed1i v\u1edbi c\u00e1c \u0111\u1ed9 tu\u1ed5i v\u00e0 gi\u1edbi t\u00ednh kh\u00e1c nhau. B\u1ea1n c\u00f3 th\u1ec3 cu\u1ed9n qua t\u1eebng ph\u1ea7n c\u1ee7a bi\u1ec3u \u0111\u1ed3 \u0111\u1ec3 coi t\u1eebng k\u1ebft qu\u1ea3 cho m\u1ed7i group tu\u1ed5i.<\/p>\n

    >>>Xem th\u00eam:\u00a0Google analytics 4 l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn t\u1eeb A-Z khi c\u00e0i \u0111\u1eb7t<\/a><\/p>\n

    V\u1ecb tr\u00ed qu\u1ea3ng c\u00e1o:<\/strong><\/em><\/h3>\n

    Bi\u1ec3u \u0111\u1ed3 V\u1ecb tr\u00ed qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb \u0111\u1ea1t k\u1ebft qu\u1ea3 t\u1ed1t c\u1ee7a truy\u1ec1n th\u00f4ng marketing tr\u00ean nhi\u1ec1u v\u1ecb tr\u00ed ads kh\u00f4ng gi\u1ed1ng nhau, ch\u1eb3ng h\u1ea1n nh\u01b0 Facebook ho\u1eb7c instagram. T\u00f9y thu\u1ed9c theo n\u01a1i qu\u1ea3ng c\u00e1o \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n hi\u1ec3n th\u1ecb, b\u1ea1n s\u1ebd nh\u00ecn th\u1ea5y n\u01a1i truy\u1ec1n th\u00f4ng marketing nh\u1eadn \u0111\u01b0\u1ee3c m\u1ee9c ph\u00e2n ph\u1ed1i cao nh\u1ea5t. B\u1ea1n c\u0169ng c\u00f3 kh\u1ea3 n\u0103ng nh\u1ea5p v\u00e0o menu th\u1ea3 xu\u1ed1ng \u0111\u1ec3 coi v\u1ecb tr\u00ed c\u00f3 m\u1eb7t c\u1ee7a ads tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng v\u00e0 m\u00e1y t\u00ednh.<\/p>\n

    V\u00ec sao con ng\u01b0\u1eddi d\u00f9ng qu\u1ea3ng c\u00e1o tr\u00ean Facebook?<\/strong><\/h2>\n

    Theo d\u1eef li\u1ec7u v\u00e0o th\u00e1ng 8 n\u0103m 2018, c\u00e1c doanh nghi\u1ec7p nh\u1ecf tr\u00ean k\u00eanh Facebook \u0111\u00e3 c\u00f3 li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd v\u1edbi h\u01a1n 1,6 t\u1ef7 ng\u01b0\u1eddi tr\u00ean tr\u00ean to\u00e0n th\u1ebf gi\u1edbi.<\/p>\n

    \u0110i\u1ec1u \u0111\u1ea5y c\u00f3 ngh\u0129a l\u00e0, c\u00e1c c\u00f4ng ty ng\u00e0y c\u00e0ng chi ti\u1ec1n nhi\u1ec1u h\u01a1n cho Facebook qu\u1ea3ng c\u00e1o \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n

    \"150
    V\u00ec sao con ng\u01b0\u1eddi d\u00f9ng qu\u1ea3ng c\u00e1o tr\u00ean Facebook?<\/figcaption><\/figure>\n

    Ph\u00eda d\u01b0\u1edbi l\u00e0 m\u1ed9t v\u00e0i l\u00fd do th\u00fac \u0111\u1ea9y con ng\u01b0\u1eddi mong mu\u1ed1n d\u00f9ng qu\u1ea3ng c\u00e1o tr\u00ean Facebook:<\/p>\n