{"id":4218,"date":"2021-11-10T13:38:07","date_gmt":"2021-11-10T06:38:07","guid":{"rendered":"https:\/\/atplink.com\/blog\/?p=4218"},"modified":"2021-11-10T23:20:02","modified_gmt":"2021-11-10T16:20:02","slug":"koc-la-gi","status":"publish","type":"post","link":"https:\/\/atplink.com\/blog\/koc-la-gi\/","title":{"rendered":"KOC l\u00e0 g\u00ec? Li\u1ec7u KOC s\u1ebd so\u00e1n ng\u00f4i KOL tr\u1edf th\u00e0nh s\u1ed1 1?"},"content":{"rendered":"

TikTok n\u1ed5i l\u00ean tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng n\u1ec1n t\u1ea3ng \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng nh\u1ea5t hi\u1ec7n nay. \u0110\u00f3 c\u0169ng l\u00e0 th\u1ecb tr\u01b0\u1eddng b\u00e9o b\u1edf c\u1ee7a c\u00e1c c\u00e1 nh\u00e2n, doanh nghi\u1ec7p mu\u1ed1n qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ki\u1ebfm ti\u1ec1n tr\u1ef1c ti\u1ebfp l\u1eabn gi\u00e1n ti\u1ebfp. C\u00f3 th\u1ec3 b\u1ea1n nghe t\u1edbi KOL<\/a> r\u1ea5t nhi\u1ec1u nh\u01b0ng b\u1ea1n \u0111\u00e3 bi\u1ebft KOC l\u00e0 g\u00ec<\/strong> <\/em>ch\u01b0a? V\u00e0 li\u1ec7u r\u1eb1ng KOC s\u1ebd so\u00e1n ng\u00f4i KOL tr\u1edf th\u00e0nh xu h\u01b0\u1edbng m\u1edbi? H\u00e3y c\u00f9ng ATPlink<\/a> t\u00ecm hi\u1ec3u trong b\u00e0i vi\u1ebft n\u00e0y nh\u00e9.<\/p>\n

Kh\u00e1i ni\u1ec7m KOC l\u00e0 g\u00ec?<\/h2>\n

K\u1ec3 t\u1eeb khi h\u00ecnh th\u1ee9c Affiliate Marketing ra \u0111\u1eddi, KOC (Key Opinion Consumer) <\/strong><\/em>n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t \u00e0nh ngh\u1ec1 m\u1edbi.\u00a0 KOC ch\u00ednh l\u00e0 nh\u1eefng ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng l\u1edbn tr\u00ean th\u1ecb tr\u01b0\u1eddng. C\u00f4ng vi\u1ec7c c\u1ee7a c\u00e1c KOC l\u00e0 th\u1eed nghi\u1ec7m c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 sau \u0111\u00f3 \u0111\u01b0a ra nh\u1eefng nh\u1eadn x\u00e9t, \u0111\u00e1nh gi\u00e1. V\u1edbi l\u1ee3i th\u1ebf chia s\u1ebb d\u1ef1a tr\u00ean tr\u1ea3i nghi\u1ec7m v\u00e0 nghi\u00ean c\u1ee9u s\u1ea3n ph\u1ea9m, KOC \u0111\u00e3 t\u00e1c \u0111\u1ed9ng m\u1ea1nh m\u1ebd \u0111\u1ebfn qu\u00e1 tr\u00ecnh quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a ng\u01b0\u1eddi xem v\u00ec t\u00ednh kh\u00e1ch quan v\u00e0 chuy\u00ean m\u00f4n \u0111\u00e1ng tin c\u1eady c\u1ee7a m\u00ecnh.<\/p>\n

\"KOC
KOC gi\u00fap kh\u00e1ch h\u00e0ng c\u00f3 c\u00e1i nh\u00ecn ch\u00e2n th\u1eadt nh\u1ea5t<\/figcaption><\/figure>\n

\u0110i\u1ec3m kh\u00e1c nhau gi\u1eefa m\u1ed9t KOC v\u00e0 KOLs<\/h2>\n

\u0110\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 c\u00f4ng vi\u1ec7c c\u1ee7a KOC l\u00e0 g\u00ec v\u00e0 nh nh\u1ea7m l\u1eabn a hai kh\u00e1i ni\u1ec7m KOC v\u1edbi KOL ch\u00fang ta n\u00ean t\u00ecm hi\u1ec3u v\u1ec1 \u0111i\u1ec1u sau<\/p>\n

Kh\u00e1i ni\u1ec7m KOL<\/h3>\n

KOLs (Key Opinion Leaders),<\/strong><\/em> l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng l\u1edbn tr\u00ean c\u1ed9ng \u0111\u1ed3ng m\u1ea1ng v\u00e0 th\u01b0\u1eddng \u0111\u01b0\u1ee3c m\u1eddi tham gia c\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng t\u1ea1o s\u1ee9c lan t\u1ecfa. C\u00e1c KOL s\u1ebd k\u1ebft n\u1ed1i Agency \u0111\u1ec3 booking chi\u1ebfn d\u1ecbch, sau \u0111\u00f3 tr\u00ean c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i s\u1ebd \u0111\u01b0\u1ee3c h\u1ecd review s\u1ea3n ph\u1ea9m ho\u1eb7c th\u01b0\u01a1ng hi\u1ec7u c\u1ee5 th\u1ec3 .<\/p>\n

\"KOL
KOL – nh\u1eefng ng\u01b0\u1eddi c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng l\u1edbn<\/figcaption><\/figure>\n

Ph\u00e2n bi\u1ec7t KOC v\u00e0 KOLs<\/h3>\n

H\u00ecnh th\u1ee9c v\u00e0 c\u1ea5p b\u1eadc \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ed9t KOL. <\/strong><\/h4>\n

T\u1eeb Celebrities cho \u0111\u1ebfn c\u1ea5p \u0111\u1ed9 1: L\u00e0 nh\u1eefng Influencer c\u00f3 l\u01b0\u1ee3ng theo d\u00f5i t\u1eeb 10.000 \u0111\u1ebfn 1 tri\u1ec7u ng\u01b0\u1eddi hay c\u00f2n g\u1ecdi c\u00e1ch kh\u00e1c l\u00e0 macro-influencers. <\/strong><\/p>\n

C\u1ea5p b\u1eadc 2: t\u1eeb 5.000 \u0111\u1ebfn 10.000 ng\u01b0\u1eddi theo d\u00f5i, h\u1ecd \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 micro-influencers<\/strong> v\u00e0 nh\u1eefng Influencer nh\u1ecf<\/p>\n

c\u1ea5p b\u1eadc 3: c\u00f3 kho\u1ea3ng t\u1eeb 1.000 \u0111\u1ebfn 5.000 ng\u01b0\u1eddi theo d\u00f5i l\u00e0 nano-influencers<\/strong>.<\/p>\n

Ch\u1ec9 ti\u00eau \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng KOC\u00a0<\/strong><\/h4>\n

Ch\u00fang ta kh\u00f4ng th\u1ec3 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c KOC th\u00f4ng qua l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i. V\u1eady th\u00f4ng th\u01b0\u1eddng\u00a0 \u0111\u00e1nh gi\u00e1 KOC s\u1ebd d\u1ef1a v\u00e0o \u0111i\u1ec1u g\u00ec? ch\u00fang d\u1ef1a tr\u00ean 3 ngu\u1ed3n ch\u00ednh RPG:<\/p>\n

\u2013 Relevant: <\/strong>\u0110\u00e2y l\u00e0 ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng \u0111\u1ed9 viral, th\u1ec3 hi\u1ec7n m\u1ee9c \u0111\u1ed9 ph\u00f9 h\u1ee3p c\u1ee7a KOC trong t\u1eebng l\u0129nh v\u1ef1c\/ ng\u00e0nh h\u00e0ng kh\u00e1c nhau. M\u1ed7i KOC c\u00f3 th\u1ec3 ho\u1ea1t \u0111\u1ed9ng tr\u00ean nhi\u1ec1u l\u0129nh v\u1ef1c.<\/p>\n

\u2013 Performance:<\/strong> L\u00e0 ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a vi\u1ec7c b\u00e1n h\u00e0ng d\u1ef1a tr\u00ean content m\u00e0 KOL \u0111\u00e3 chia s\u1ebb v\u00e0 qu\u1ea3ng b\u00e1.<\/p>\n

\u2013 Growth:<\/strong>\u00a0Nh\u1eefng KOC mang l\u1ea1i hi\u1ec7u qu\u1ea3 cao cho chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o ph\u1ea3i \u0111\u1ea3m b\u1ea3o y\u1ebfu t\u1ed1 ph\u00f9 h\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m trong chi\u1ebfn d\u1ecbch \u0111\u01b0\u1ee3c \u0111\u1ec1 ra. \u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, h\u1ecd ph\u1ea3i li\u00ean t\u1ee5c c\u1eadp nh\u1eadp xu h\u01b0\u1edbng, s\u00e1ng t\u1ea1o n\u1ed9i dung \u0111\u1ec3 d\u1eabn t\u1edbi hi\u1ec7u \u1ee9ng h\u00e0nh vi ng\u01b0\u1eddi d\u00f9ng t\u1ed1t nh\u1ea5t.\"\"<\/p>\n

V\u1ec1 ph\u00eda KOC, nhi\u1ec1u ng\u01b0\u1eddi v\u1eabn th\u1eafc m\u1eafc \u0111i\u1ec3m xu\u1ea5t ph\u00e1t c\u1ee7a m\u1ed9t KOC l\u00e0 g\u00ec? \u0110\u1ea7u ti\u00ean ph\u1ea3i kh\u1eb3ng \u0111\u1ecbnh h\u1ecd l\u00e0 m\u1ed9t ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Nh\u1eefng h\u00e0nh vi mua s\u1eafm, tr\u1ea3i nghi\u1ec7m s\u1ea3n ph\u1ea9m, \u0111\u00e1nh gi\u00e1 c\u1ee7a h\u1ecd kh\u00f4ng b\u1ecb tac \u0111\u1ed9ng b\u1edfi b\u1ea5t c\u1ee9 k\u00eanh media hay b\u1ea5t c\u1ee9 Agency n\u00e0o. KOC s\u1ebd ch\u1ee7 \u0111\u1ed9ng l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m, nh\u00e3n h\u00e0ng \u0111\u1ec3 \u0111\u01b0a ra nh\u1eadn x\u00e9t ch\u00e2n th\u1ef1c nh\u1ea5t ch\u1ee9 kh\u00f4ng nh\u1ea5t quy\u1ebft ph\u1ea3i theo m\u1ed9t k\u1ecbch b\u1ea3n c\u00f3 s\u1eb5n .<\/p>\n

Quy m\u00f4 kh\u00e1n gi\u1ea3 c\u0169ng kh\u00f4ng qu\u00e1 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi m\u1ed9t KOC. H\u1ecd \u0111\u1ea7u t\u01b0 th\u1eddi gian \u0111\u1ec3 t\u00ecm hi\u1ec3u t\u1ea5t c\u1ea3 \u01b0u \u0111i\u1ec3m nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a m\u1ed9t s\u1ea3n ph\u1ea9m tr\u01b0\u1edbc khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng hay s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5. Do \u0111\u00f3, nh\u1eefng nh\u1eadn x\u00e9t c\u1ee7a KOC mang t\u00ednh kh\u00e1ch quan v\u00e0 t\u00e1c \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 \u0111\u1ebfn kh\u00e1ch h\u00e0ng.<\/p>\n

V\u1eady \u0111i\u1ec3m kh\u00e1c bi\u1ec7t nh\u1ea5t gi\u1eefa KOL v\u00e0 KOC l\u00e0 g\u00ec?<\/strong><\/p>\n

V\u1ec1 m\u1eb7t l\u00fd thuy\u1ebft, KOL l\u00e0 Ng\u01b0\u1eddi d\u1eabn d\u1eaft t\u01b0 t\u01b0\u1edfng, KOC l\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng ch\u1ee7 ch\u1ed1t. Trong khi c\u00e1c KOL \u0111\u00f2i h\u1ecfi c\u00f3 ki\u1ebfn th\u1ee9c s\u00e2u v\u00e0 chuy\u00ean m\u00f4n \u0111\u1ec3 d\u1eabn d\u1eaft ng\u01b0\u1eddi d\u00f9ng th\u00ec KOC l\u1ea1i xu\u1ea5t ph\u00e1t g\u1ed1c l\u00e0 1 ng\u01b0\u1eddi kh\u00e1ch h\u00e0ng v\u00e0 c\u00f3 c\u00e1i \u0111\u00e1nh gi\u00e1 ch\u1ee7 quan c\u1ee7a m\u1ed9t ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u1ef1c s\u1ef1.<\/p>\n

KOC kh\u00e1c bi\u1ec7t v\u1edbi KOL \u1edf \u0111i\u1ec3m t\u1ea1o ra k\u1ebft qu\u1ea3 v\u00e0 h\u00e0nh \u0111\u1ed9ng mua h\u00e0ng ho\u1eb7c th\u1ef1c hi\u1ec7n theo h\u01b0\u1edbng d\u1eabn ch\u1ee9 ko \u0111\u01a1n thu\u1ea7n ch\u1ec9 t\u1ea1o ra s\u1ef1 \u1ee7ng h\u1ed9. KOC c\u00f3 th\u1ec3 \u00edt followers h\u01a1n, nh\u01b0ng x\u00e9t v\u1ec1 \u0111\u1ed9 ch\u00ednh x\u00e1c, m\u1ee9c \u0111\u1ed9 \u1ea3nh h\u01b0\u1edfng v\u00e0 hi\u1ec7u qu\u1ea3 th\u00ec l\u1ea1i cao h\u01a1n KOLs.<\/p>\n

KOC li\u1ec7u s\u1ebd \u0111\u00e1nh b\u1ea1i c\u00e1c KOL \u0111\u1ec3 tr\u1edf th\u00e0nh xu h\u01b0\u1edbng m\u1edbi trong Marketing?<\/h2>\n
\"\u00d4ng
\u00d4ng gi\u00e1o Review – KOC \u0111\u01b0\u1ee3c nhi\u1ec1u doanh nghi\u1ec7p s\u0103n \u0111\u00f3n<\/figcaption><\/figure>\n

C\u00e2u tr\u1ea3 l\u1eddi \u1edf th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i l\u00e0 ho\u00e0n to\u00e0n c\u00f3 th\u1ec3. Nh\u01b0ng n\u00f3 ch\u1ec9 \u0111\u00fang trong l\u0129nh v\u1ef1c qu\u1ea3ng b\u00e1, review s\u1ea3n ph\u1ea9m. Ngo\u00e0i ra ch\u00ednh nh\u1eefng KOl c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh KOC th\u00f4ng qua c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ti\u1ebfp th\u1ecb li\u00ean k\u1ebft c\u1ee7a c\u00e1c doanh nghi\u1ec7p v\u00e0 \u0111\u00f4i khi h\u1ecd s\u1ebd th\u00e0nh c\u00f4ng h\u01a1n c\u00e1c KOC tr\u01b0\u1edbc \u0111\u00f3.<\/p>\n

\u0110\u1ed1i v\u1edbi m\u1ed9t doanh nghi\u1ec7p, c\u00f3 th\u1ec3 th\u1ea5y vi\u1ec7c qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng – CRM l\u00e0 r\u1ea5t c\u1ea7n thi\u1ebft. Ch\u00fang c\u00f3 vai tr\u00f2 m\u1ea1nh m\u1ebd trong vi\u1ec7c duy tr\u00ec c\u00e1c m\u1ed7i quan h\u1ec7 kinh doanh v\u00e0 KOC ch\u00ednh l\u00e0 \u0111i\u1ec3m m\u1ea5u ch\u1ed1t l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y ch\u1ee9 kh\u00f4ng ph\u1ea3i l\u00e0 KOL. Do \u0111\u00f3 n\u1ebfu doanh nghi\u1ec7p k\u1ebft h\u1ee3p \u0111\u01b0\u1ee3c v\u1edbi KOL th\u00ec t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i mua h\u00e0ng s\u1ebd di\u1ec5n ra m\u1ea1nh m\u1ebd h\u01a1n r\u1ea5t nhi\u1ec1u.<\/p>\n

K\u1ebft lu\u1eadn<\/h2>\n

D\u1ef1a v\u00e0o c\u00e1c b\u00e1o c\u00e1o th\u1ed1ng k\u00ea v\u00e0 m\u1ee9c \u0111\u1ed9 hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch, ch\u00fang ta ph\u1ea3i c\u00f4ng nh\u1eadn m\u1ed9t \u0111i\u1ec1u r\u1eb1ng KOC \u0111ang l\u00e0 xu h\u01b0\u1edbng m\u1edbi cho ng\u00e0nh Marketing n\u00f3i chung. \u0110\u1ed9i ng\u0169 ATPlink hy v\u1ecdng th\u00f4ng qua b\u00e0i vi\u1ebft tr\u00ean c\u00f3 th\u1ec3 gi\u1ea3i \u0111\u00e1p \u0111\u01b0\u1ee3c th\u1eafc m\u1eafc KOC l\u00e0 g\u00ec<\/strong> v\u00e0 gi\u00fap b\u1ea1n ph\u00e2n bi\u1ec7t \u0111\u01b0\u1ee3c c\u01a1 b\u1ea3n s\u1ef1 kh\u00e1c nhau gi\u1eefa KOC v\u1edbi KOL.<\/p>\n

T\u1ed5ng h\u1ee3p v\u00e0 ch\u1ec9nh s\u1eeda: Ti\u00ean Ki\u1ec1u<\/p>\n

Tham kh\u1ea3o ngu\u1ed3n: brandsvietnam.com<\/p>\n","protected":false},"excerpt":{"rendered":"

TikTok n\u1ed5i l\u00ean tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng n\u1ec1n t\u1ea3ng \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng nh\u1ea5t hi\u1ec7n nay. \u0110\u00f3 c\u0169ng l\u00e0 th\u1ecb tr\u01b0\u1eddng b\u00e9o b\u1edf c\u1ee7a c\u00e1c c\u00e1 nh\u00e2n, doanh nghi\u1ec7p mu\u1ed1n qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ki\u1ebfm ti\u1ec1n tr\u1ef1c ti\u1ebfp l\u1eabn gi\u00e1n ti\u1ebfp. C\u00f3 th\u1ec3 b\u1ea1n nghe t\u1edbi KOL r\u1ea5t nhi\u1ec1u nh\u01b0ng b\u1ea1n \u0111\u00e3 bi\u1ebft KOC […]<\/p>\n","protected":false},"author":2,"featured_media":4219,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,48],"tags":[61,385,386],"uagb_featured_image_src":{"full":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",1200,800,false],"thumbnail":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",128,85,false],"medium":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",1200,800,false],"medium_large":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi-768x512.jpg",768,512,true],"large":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",1200,800,false],"1536x1536":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",1200,800,false],"2048x2048":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",1200,800,false],"jnews-360x180":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",270,180,false],"jnews-750x375":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",563,375,false],"jnews-1140x570":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",855,570,false],"jnews-120x86":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",120,80,false],"jnews-350x250":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",350,233,false],"jnews-750x536":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",750,500,false],"jnews-1140x815":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",1140,760,false],"jnews-360x504":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",360,240,false],"jnews-75x75":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",75,50,false],"jnews-350x350":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",350,233,false],"jnews-featured-750":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",750,500,false],"jnews-featured-1140":["https:\/\/atplink.com\/blog\/wp-content\/uploads\/2021\/11\/KOC-la-gi.jpg",1140,760,false]},"uagb_author_info":{"display_name":"ATPMedia","author_link":"https:\/\/atplink.com\/blog\/author\/atpmedia\/"},"uagb_comment_info":13,"uagb_excerpt":"TikTok n\u1ed5i l\u00ean tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng n\u1ec1n t\u1ea3ng \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng nh\u1ea5t hi\u1ec7n nay. \u0110\u00f3 c\u0169ng l\u00e0 th\u1ecb tr\u01b0\u1eddng b\u00e9o b\u1edf c\u1ee7a c\u00e1c c\u00e1 nh\u00e2n, doanh nghi\u1ec7p mu\u1ed1n qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ki\u1ebfm ti\u1ec1n tr\u1ef1c ti\u1ebfp l\u1eabn gi\u00e1n ti\u1ebfp. C\u00f3 th\u1ec3 b\u1ea1n nghe t\u1edbi KOL r\u1ea5t nhi\u1ec1u nh\u01b0ng b\u1ea1n \u0111\u00e3 bi\u1ebft KOC…","_links":{"self":[{"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/posts\/4218"}],"collection":[{"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/comments?post=4218"}],"version-history":[{"count":4,"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/posts\/4218\/revisions"}],"predecessor-version":[{"id":4228,"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/posts\/4218\/revisions\/4228"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/media\/4219"}],"wp:attachment":[{"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/media?parent=4218"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/categories?post=4218"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/atplink.com\/blog\/wp-json\/wp\/v2\/tags?post=4218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}